Despite wind force 12 towards cloud: Hanseatic Bank has successfully migrated to the Atlassian Cloud despite high compliance and security requirements. For many years, the Hamburg-based bank has been considered one of the pioneers in the digitization of business processes in banking. With their cloud migration, the company has shown that although the path is sometimes challenging, the impact on both their organization and economics is all the greater for it. At its side, the bank has a cloud migration partner – also Hanseatic – who calms the waves.
Some may still know it as the "Otto Bank". After all, it was founded by none other than the entrepreneur Werner Otto in Hamburg in 1969: the Hanseatic Bank. Originally established to enable customers of Otto Versand to finance their wishes, Hanseatic Bank is now one of the leading credit card providers on the market. Consumer loans – credit cards and personal loans – continue to be an important area of business for the Hamburg-based bank. Thus, despite the Corona pandemic, the company was able to report an annual net profit of 59 million euros in 2020. In addition to the credit card business, the Hamburg-based bank's service portfolio includes three other core competencies: deposits, insurance, and factoring.
With this steady expansion, more than 570 employees now take care of the needs and wishes of their customers and partners – and the trend is still rising. Therefore, transparent communication with both their customers and within the company itself is particularly important, in addition to a high quality of service. Close cooperation, daily exchanges within the teams, and the timely, consistent processing of tasks are crucial. This goes hand in hand with a major challenge: Linking all-important company processes smoothly. Furthermore, there is another key factor that requires good digital organization of all processes: A lot of employees have been working from home for the past two years as a result of the Corona crisis.
Hanseatic Bank has been at home in Hamburg since it was founded in 1969, and from the very beginning it has had customers and partners all over Germany. After all, Werner Otto had founded it to enable the customers of Otto Versand to finance their wishes. In 2005, the major French bank Société Générale took over 75 percent of the shares, while the Otto Group continues to hold 25 percent. In the meantime, both the customer base and the product range have expanded significantly. In addition to consumer loans, the Hamburg-based private bank's business areas now also include deposits, insurance and factoring. One specialty is its credit cards with innovative services for customers and cooperation partners.
Industry: Banking Sector Employees: 500+ Location: Hamburg, Germany